CPRA Calculator

Determine if your business is likely subject to the California Privacy Rights Act (CPRA) based on its thresholds. Enter your business details below.

CPRA Thresholds vs Your Input

Threshold Criteria	CPRA Threshold	Your Input	Status
Annual Gross Revenue	$25,000,000
CA Consumers/Households/Devices	100,000
Revenue from Selling/Sharing CA Data	50%

What is the CPRA Calculator?

The CPRA Calculator is a tool designed to help businesses estimate whether they are likely subject to the California Privacy Rights Act (CPRA). The CPRA, which amends and expands the California Consumer Privacy Act (CCPA), imposes privacy obligations on businesses that meet certain criteria related to revenue, data processing activities concerning California residents, or revenue derived from California residents’ data. Our CPRA Calculator uses these primary thresholds to provide an initial assessment.

Any business that collects personal information from California residents and meets one or more of the defined thresholds should use this CPRA Calculator as a starting point for their compliance assessment. It’s particularly useful for small to medium-sized businesses that may be unsure about their obligations under California’s evolving privacy landscape.

Common misconceptions include believing CPRA only applies to large tech companies or businesses physically located in California. In reality, the CPRA has extraterritorial reach and can apply to any business, regardless of location, that meets the thresholds and does business in California or processes the data of its residents. Another misconception is that if you were CCPA compliant, you are automatically CPRA compliant; however, CPRA added new rights and obligations.

CPRA Calculator Formula and Mathematical Explanation

The CPRA Calculator determines applicability based on whether a business meets at least one of the following three thresholds:

1. Revenue Threshold: Annual gross revenue exceeds $25 million in the preceding calendar year.
   
   IsRevenueMet = (AnnualGrossRevenue > 25000000)
2. Data Processing Threshold: Annually buys, sells, or shares the personal information of 100,000 or more California consumers or households (or devices).
   
   IsConsumersMet = (ConsumersProcessed >= 100000)
3. Revenue from Sharing Threshold: Derives 50% or more of its annual revenue from selling or sharing California consumers’ personal information.
   
   IsSharingRevenueMet = (RevenueFromSharing >= 50)

The business is likely subject to CPRA if: IsRevenueMet OR IsConsumersMet OR IsSharingRevenueMet is true.

Variables Used in CPRA Applicability

Variable	Meaning	Unit	Typical Range
AnnualGrossRevenue	The business’s total gross revenue in the previous calendar year.	USD ($)	0 – Billions
ConsumersProcessed	Number of CA consumers/households/devices whose data is bought, sold, or shared.	Count	0 – Millions
RevenueFromSharing	Percentage of annual revenue from selling/sharing CA data.	Percentage (%)	0 – 100

Practical Examples (Real-World Use Cases)

Let’s look at how the CPRA Calculator works with some examples:

Example 1: Small E-commerce Business

• Annual Gross Revenue: $5,000,000
• CA Consumers/Households/Devices Data Processed: 80,000
• Percentage of Revenue from Selling/Sharing CA Data: 5%

Using the CPRA Calculator:
Revenue is less than $25M, consumers processed is less than 100k, and revenue from sharing is less than 50%. This business is likely NOT subject to CPRA based on these thresholds alone.

Example 2: Data Broker

• Annual Gross Revenue: $10,000,000
• CA Consumers/Households/Devices Data Processed: 150,000
• Percentage of Revenue from Selling/Sharing CA Data: 60%

Using the CPRA Calculator:
Although revenue is below $25M, the business processes data for over 100,000 CA consumers AND derives more than 50% of its revenue from selling/sharing CA data. This business IS likely subject to CPRA.

Example 3: Large Retailer

• Annual Gross Revenue: $30,000,000
• CA Consumers/Households/Devices Data Processed: 50,000
• Percentage of Revenue from Selling/Sharing CA Data: 2%

Using the CPRA Calculator:
The revenue exceeds $25M. Even though the other thresholds are not met, the business IS likely subject to CPRA due to its revenue.

How to Use This CPRA Calculator

1. Enter Annual Gross Revenue: Input your business’s total gross revenue from the last calendar year in US dollars.
2. Enter Consumer Data Volume: Input the number of California consumers, households, or devices whose personal information your business buys, sells, or shares annually.
3. Enter Revenue from Data: Input the percentage of your annual revenue that comes from selling or sharing California consumers’ personal data.
4. Click Calculate: The CPRA Calculator will instantly show whether you likely meet any of the thresholds.
5. Review Results: The primary result indicates likelihood of being subject to CPRA. Intermediate results show which specific thresholds are met. The table and chart provide a visual comparison.
6. Reset or Copy: Use the “Reset” button to clear inputs or “Copy Results” to save the findings.

The results from the CPRA Calculator should be used as a preliminary guide. If you are near or meet any threshold, it’s crucial to consult with legal professionals specializing in data privacy regulations to understand your full obligations under CPRA.

Key Factors That Affect CPRA Calculator Results

Several factors determine whether your business falls under CPRA, as reflected in the CPRA Calculator:

• Annual Gross Revenue: The most straightforward factor. If your revenue exceeds $25 million, you are likely covered.
• Volume of Data Processed: The number of California residents’ data you handle is crucial. Reaching 100,000 individuals, households, or devices is a key trigger. Check out our guide on CPRA thresholds.
• Business Model & Revenue Sources: Businesses that derive a significant portion (50% or more) of their revenue from selling or sharing personal information are specifically targeted, even if smaller in overall revenue.
• Definition of “Selling” and “Sharing”: The CPRA has broad definitions. “Sharing” includes transferring personal information for cross-context behavioral advertising, even without monetary exchange. Understanding these definitions is vital for the CPRA Calculator inputs.
• Nature of “Personal Information”: CPRA covers a wide range of data that can identify or be linked to a California resident or household.
• Joint Ventures and Parent Companies: The revenue and data processing activities of related entities might be combined under certain control criteria, impacting the CPRA Calculator inputs.

Understanding these elements is crucial for accurate use of the CPRA Calculator and for CPRA compliance.

Frequently Asked Questions (FAQ)

1. Does the CPRA apply to non-profit organizations?

The CPRA, like the CCPA, generally applies to “businesses,” which are typically for-profit entities. However, a non-profit controlled by or sharing branding with a for-profit business subject to CPRA might also be covered. Consult legal advice.

2. If my revenue is below $25 million, am I automatically exempt from CPRA?

No. Even if your revenue is below $25 million, you could still be subject to CPRA if you meet either the data processing threshold (100,000+ CA consumers/households/devices) or the revenue from selling/sharing data threshold (50%+). Our CPRA Calculator checks all three.

3. What is the difference between “selling” and “sharing” under CPRA?

“Selling” involves disclosing personal information for monetary or other valuable consideration. “Sharing” is broader and includes disclosing personal information for cross-context behavioral advertising, regardless of whether money is exchanged.

4. Does the 100,000 consumer threshold count only individuals, or also households and devices?

The threshold applies to 100,000 or more California consumers, households, OR devices, cumulatively or individually, whose personal information is bought, sold, or shared.

5. When are the thresholds measured?

The revenue threshold is based on the preceding calendar year. The data processing and revenue from selling/sharing thresholds are also typically assessed annually.

6. What if my business is close to the thresholds shown by the CPRA Calculator?

If you are close to any threshold, it is prudent to assume you might be covered and consult with legal counsel to assess your situation more thoroughly and prepare for CPRA compliance.

7. Does CPRA only apply to data collected online?

No, CPRA applies to personal information collected online and offline, although online data collection is a significant focus.

8. Is this CPRA Calculator legal advice?

No, this CPRA Calculator is for informational purposes only and does not constitute legal advice. You should consult with a qualified legal professional for advice specific to your situation.